The Team

Get to know the freelance team behind The Gig Economist. They are truly the heart and soul of this endeavour, experts in their fields and always happy to answer any and all of your questions.

The Theorist – Ruben Gonzalez-Grima

Did you ever wonder what the difference between a freelancer and an entrepreneur is? Ruben has the answer to this and many other burning questions. He takes a close look at the various aspects of freelancing, the gig economy and how they differ. Whether it's scratching the lead off a 2b onto a piece of paper, or taking a slap at the strings of an acoustic guitar, creative ventures are his joy. He also dabbles in the shtick of comedy writing and performing in short movies, and to seal the deal he likes to take care of himself too – if he could bench press broccoli, he would. Isn't that something, ladies? A rare triple-threat!

The Economist – Viola Wallace

Viola keeps you up to date with the latest trends of the gig economy, freelancing, self-employment and the developments in the world that could impact gigging. A prolific writer, dedicated beach-goer and un-
rehabilitated chocoholic, Viola’s career as a freelance writer gives her the freedom to do all three simultaneously. When she’s not writing, she can be found cheering on her local teams (Let’s go, Blue Jays!) or sampling everything on offer at the local farmer’s market.

The Scout – John Loffler

John provides you with a detailed overview of the myriad freelance platforms, their pros and cons for freelancers and clients, and who they are suitable for. After retirement from the corporate business world in Australia, he spent 5 years in China, where he left a legacy of laughter and good vocabulary. He then travelled through Europe and finished up teaching English in Portugal. He also had a very successful run with Upwork, becoming one of their top writers in just 9 months. In 2015/2016, he wrote over 500 articles for 200+ websites and also wrote 6 ebooks about relationships, travel and international dating. A self-confessed Koala-cuddler, John stops at nothing – he taught himself a whole new set of skills such as web and graphic design and video creation. He now resides in the Philippines where he lives at a resort with an infinity pool and the beach all within 80 metres, while continuing his passion – writing. His motto : “Nothing worthwhile in life is achieved without passion!”

The Motivator and Organiser – Marion Chan Fernandez

Sometimes staying motivated is not that easy, but do not despair. Marion is here to help. With tips and advice she will not only motivate giggers but also help clients motivate their freelancers. Moreover, Marion writes about how to organise your workload, how to create the perfect work environment and what kind of tools are best suited for your project management and communication needs. Marion comes from a family of bookworms, so it seemed a natural progression to translate her love of reading books to writing content. Apart from bringing life to words and content, she loves to create – learning something new every day. Having 7 years experience in the textile field until she got hooked to the world of writing, she loves to work with her hands, designing and travelling. Marion currently lives in beautiful British Columbia with her husband, where the amount of natural beauty that surrounds her inspires her to be creative each and every day.

The Interviewer – Otuniyi Ridwan Olatunji

Theory is one thing, reality quite another. This is why Tunji examines what it really means to hire freelancers and be a solopreneur by interviewing those who made a name for themselves in the gig economy. Tunji loves helping businesses with content that improves their web visibility. His background in engineering gives spark to his research and analysis skills. He enjoys watching football, especially his beloved Arsenal FC and can’t survive a day without his favourite local delicacies. Tunji is based in Lagos, Nigeria.

The SEO Expert – Andy Squires

Andy started his professional life as a printer. He's always loved design and the media and this has become his career and his passion. He loves to help people in their businesses wherever possible, and has been fortunate in meeting likeminded people with whom he's created a varied and wonderful business network. His specific skills include bespoke web development, database and CMS development as well as SEO. Since 2006 he has been increasingly involved in design and this has now developed into running a successful design and digital media agency, Sync Creative, which caters for all manner of design and media where they are privileged to be working with companies such as Alzheimer’s Research UK and the Essex Wildlife Trust. He is always on the lookout for opportunities and has now partnered up with a team of experts to develop City business Life where his passion is shared with his colleagues and passed onto other companies through the business. If you would like to get in touch with Andy, go to : or

The Coach – Larissa Bauml

Years of experience as a freelancer have taught Larissa tons of useful things. It’s time to share them with other passionate freelancers and those who want to get started! Her knowledge also extends to helping clients find the perfect freelancers for their projects. When she’s not busy gigging, you’ll probably find her with her head buried underneath a pile of books (not always related to her studies, ahem) or travelling around Europe.

The Designer – Lisa Jackie Grima

You wouldn’t be reading this if the design of the website hadn’t appealed to you. And this is exactly where Lisa Jackie’s speciality lies. Besides coming up with unique designs that capture everyone’s eyes and hearts, Lisa Jackie also knows her codes inside out. From HTML to CSS, there is virtually nothing in the realm of web design she can’t do. A keen photographer and amateur astronomer, she loves to indulge in these hobbies when she's not busy crafting for the Web. The loves of her life are her son and her cat, and ice-cream, of course!

Would you like to become one of us or contribute to The Gig Economist by writing a guest article? Then get in touch.